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CDL 101
Posted on July 1st, 2014 No commentsThe ASC CDL is something a lot of people have heard of. A lot of people use them. Very few people seem to really understand how the format came to be, or how it’s generally used in the industry. Nor do they understand its importance in the production and post pipeline. Read the rest of this entry »
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Better Late Than Never: Fearless Forecast 2012 Pt 1, A Look Back
Posted on March 4th, 2012 No commentsWell, first I have to cop to being a bad boy and remaining absent from the blog for far too long. Haven’t really had a lot to say that I haven’t already said in various posts in various places, but I didn’t mean to stay away quite this long. And that said, the first order of business in these forecasts is to examine how I did last time. And as always, I got a few things right, a number of things wrong, and a number of things that were so far off the mark it’s not even funny. Read the rest of this entry »
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Fearless Forecast v2.0 – 2011 Edition, Part 2
Posted on January 8th, 2011 4 commentsIn Part 1 of this year’s forecast, we looked at cameras and production trends. In Part 2, we’ll concentrate on post production, distribution, and technology.
In 2010, the appearance of Blackmagic’s DaVinci Resolve on the Mac at an unheard of price point was probably the single most significant event in a year that also saw Autodesk release a Mac based version of their Smoke finishing software at a very attractive price point. In some ways, both releases were attempts by their manufacturers to determine exactly where the market sweet spot was going to be for the customer base they were attempting to create and attract. In Blackmagic’s case, they clearly felt that the growing popularity of Red, and perhaps to a lesser degree the Canon DSLR’s as video cameras, was potentially opening up something of a mass market for a category of software that had previously only appealed to the professional end of the post production market. By almost giving the software away (in the professional world, $1000 for a program that formerly cost 100 times that is essentially giving it away), they were attempting to corner a market that they had no proof actually existed. To date, I think the results of that gamble have been mixed. Read the rest of this entry »
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Fearless Forecast v2.0 – 2011 Edition, Part 1
Posted on January 1st, 2011 3 commentsIn doing another Fearless Forecast for the coming year, I re-read my previous forecast (posted exactly a year ago) just to see how I did. In a nutshell, not bad. Here are some things I predicted and how they actually turned out:
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Grading The Feedback
Posted on November 21st, 2010 No commentsFrom the reaction to the two part “Grading The Graders” series, it was a topic that needed to be covered. The differences between the professional systems are not always clear, which is the reason I wrote the articles in the first place. I did want to present the systems in a quasi-comparative way, in which I wasn’t really trying to point out how each has changed over the years as much as I was trying to point out the specific strengths and weaknesses of each in relation to the others. However, I got some very valuable feedback, so I thought I’d address it here rather than in private emails to each of the respondents.
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Grading The Graders, Part 1
Posted on October 31st, 2010 8 commentsThere seems to be a lot of talk these days about color grading, and a lot of it seems to revolve around what system represents the best solution given a particular set of circumstances. In a lot of these discussions, there seems to be a lot of attention paid to using general purpose platforms, such as nonlinear editors like Final Cut, Avid Media Composer, and Premiere Pro, for this purpose, or using software written for the purpose of file format conversion, like Red’s Redcine-X, for final creative color grading. And while for some this may present a very inexpensive (i.e., essentially free) solution on certain personal projects, in the professional world it is generally not practical or desirable. And it is not pricing that determines these things, rather, it is a combination of factors that together fulfill the practical needs of a professional colorist. Read the rest of this entry »
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So, About That DaVinci Thing…
Posted on May 16th, 2010 4 commentsDue to my work schedule, I did not attend the NAB convention in Las Vegas this year. Which, as it turns out, is a pity, because it was probably one of the most interesting gatherings in quite some time. Lots of interesting announcements on various fronts, involving some of the more significant players in our business, including Arri (with the Alexa camera line), Aaton (showing the proposed digital back for the Penelope camera), Assimilate (showing a new version of Assimilate Scratch working with Arri RAW files in real time), Filmlight (some very interesting new things coming, including integrated Red Rocket support, and support for Sony’s new software version of the SR codec, allowing for some very efficient file based workflow enhancements), and Avid (Media Composer 5, one of the most significant upgrades of that software in years). And I’ll be writing about all of these things in time. But perhaps the most significant – and potentially disruptive – announcements came from Blackmagic Design regarding their newly acquired DaVinci product line. Read the rest of this entry »
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SAG and AFTRA: Together Again
Posted on February 28th, 2010 1 commentLate this past week, announcements were made by SAG and AFTRA that stated their intention to negotiate jointly for their next Film and Primetime Television deal. These negotiations are slated to begin this fall, although the current contracts – signed by AFTRA in 2008 and SAG many months later, in 2009 – don’t expire until June of 2011. These early negotiations were part of the settlement agreed to by SAG when they finally accepted the current contract. The announcement was not unexpected, especially given the upheaval SAG has gone through in the last 2 years, and the stated intentions of their new leadership under their new President, Ken Howard. But make no mistake. SAG is fighting to maintain relevancy, particularly in television, where their antics of the last year and a half have severely reduced their ability to maintain their representation. Read the rest of this entry »
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2010: Fearless Forecast
Posted on January 2nd, 2010 3 commentsThis is the time when you see a lot of reviews of what’s transpired over the last year, but I’m not going to do that. For one thing, 2009 really sucked on almost every level, so why rehash it? But more importantly, I like to look to the future and not dwell on the past. And the future will be, at the very least, well, interesting. And not necessarily in the ways you might expect. So here are some personal prognostications for your profound perusal. And please don’t hold me to any of them – they’re all based on personal opinion with no basis whatsoever in actual fact. That said…
Postworld
post production in the file based age
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